Description

This is a Assistant Brand Manager - Own Brands role with Petstock Group based in Melbourne, VIC, AU
== Petstock Group ==

Role Seniority - mid level

More about the Assistant Brand Manager - Own Brands role at Petstock Group

Why Petstock Group Is Where You Belong

We are continually inspired by pets and animals to be better people, both in our careers and our everyday life, making an impact for Pets, People and the Planet!

We’re built on family values, combined with a genuine passion for pets and people. We operate with heart, inclusivity, and inspiration for pets, people, and the planet.

Love brands, creativity and clever ideas? Passionate about pets? This one’s for you.

We’re on the hunt for an Assistant Brand Manager – Own Brands to help bring our brands to life across product development, packaging, campaigns and content.

What you’ll be doing

• Helping execute brand strategies across products, packaging, promotions and communications.

• Creating and coordinating eye‑catching brand assets and campaigns that build awareness and loyalty.

• Being the go‑to brand champion, working closely with Creative, Category, Retail and Customer Experience teams.

• Project managing packaging design and refreshes for new, core and seasonal products.

• Managing digital content, photography and branded assets — keeping everything on‑brand and on point.

• Keeping a pulse on customer feedback and trends to support continuous brand improvement.

What we’re looking for

• A degree in Marketing, Communications, Commerce or similar.

• 3+ years’ experience in brand or marketing roles (FMCG or consumer goods ideal).

• Strong project management and communication skills, with experience working with creatives and agencies.

• A proactive, creative thinker who thrives in a fast‑paced, multi‑brand environment.

• A genuine love of pets and passion for doing great work as part of a values‑led team.
  

Why Join us?

• Free access to mental health, financial & wellbeing support services through our Sonder service

• From supporting the Petstock Foundation to our sustainability projects and community partnerships, our people have opportunities to play a role and be part of something bigger. Because giving back, together, is what we do!

• Opportunity to purchase up to 2 weeks of additional paid leave & 4 weeks of paid parental leave

• Health and wellness services at a great corporate discount

• Exclusive access to Workplace Banking

• We’re built on family values, combined with a genuine passion for pets and people. We operate with heart, inclusivity, and inspiration for pets, people, and the planet.

If you are passionate about safety, wellbeing and driving meaningful change, we would love to hear from you.

Follow us on LinkedIn to keep up to date on life across our various brands - https://www.linkedin.com/company/petstock

In our effort to support People, Pets & Planet, we’re proud of the work our Foundation undertakes - https://www.petstock.com.au/pages/foundation

Our diversity makes us better...we are a diverse team with varying strengths and an inclusive organisation, committed to providing equal opportunities for all.

We encourage applications from people of diverse backgrounds who wish to be part of a culture where everyone can proudly be themselves

At Petstock we are passionate about supporting the communities we're part of, where possible we aim to hire candidates from the same geographic region (typically within a 80km radius) to strengthen community connections and support local economies. Whilst we do not prioritise local candidates over others, we recognise the benefits of hiring individuals who have unique insights into the local community

Before we jump into the responsibilities of the role. No matter what you come in knowing, you’ll be learning new things all the time and the Petstock Group team will be there to support your growth.

Please consider applying even if you don't meet 100% of what’s outlined

Key Responsibilities

• Executing brand strategies
• Creating brand assets
• Project managing packaging

Key Strengths

• Brand strategy execution
• Project management
• Creative asset coordination
• Digital content management
• Customer feedback analysis
• ️ Communication skills

A Final Note: This is a role with Petstock Group not with Hatch.