Description

Growth Marketing Associate (1–3 Years’ Experience)
 Giftbee – Melbourne (Hybrid)

Full-time | Early Career | Marketing Automation Digital Lead Generation

About Giftbee

Giftbee is reshaping the way businesses connect with customers through smarter gifting and prepaid solutions. We’re a fast-growing, ambitious Australian fintech building global products for leading brands. Marketing is central to our growth — and we’re looking for an early-career marketer who wants to accelerate fast.

If you’re driven, curious, and want exposure to every part of a marketing engine, this role is a launchpad.

About the Role
 This is a hands-on, multi-disciplinary position where you’ll work across marketing operations, digital campaigns, content, automation, and analytics. You’ll collaborate directly with senior leadership and gain experience across brand, growth, and go-to-market strategy. You’ll learn fast, ship fast, and have real ownership early.

You will work across:
 Marketing Automation (HubSpot) 

Build workflows, nurture sequences, reporting dashboards
Maintain database hygiene and support sales/marketing processes

Lead Generation & Campaigns

Coordinate outbound activity, lead-gen initiatives, and paid/organic digital campaigns
Execute multi-channel campaigns (email, social, content, search)
 Content & Messaging 

Write email copy, landing pages, marketing collateral and client-facing presentations
Contribute to thought leadership and brand storytelling
 

Digital Marketing & Analytics

Support SEO/SEM initiatives
Track KPIs, interpret performance, and contribute insights to strategy 

You won’t be doing one thing — you’ll be across everything.

Who We’re Looking For
 You are early in your marketing career (1–3 years) OR a standout graduate who has hands-on experience.

You’re hungry to learn, comfortable with technology, and excited by the idea of building a marketing engine from the ground up. 

Why Join Giftbee?

Be one of the earliest hires — real impact from day one
Direct mentorship and exposure to senior leadership
Opportunity to shape campaigns, systems, and the broader growth playbook
A culture that rewards ambition and curiosity
Competitive salary + equity options

How to Apply
 Please submit:

Your CV
A short note on why you want to work in growth marketing
1–2 examples of work (email, landing page, campaign, or project)

Requirements

Must-Haves 

1–3 years’ experience in digital, growth, CRM, or performance marketing
Hands-on experience with HubSpot or another marketing automation tool
Strong written communication skills
Comfortable working with data, reporting, and analytics
A portfolio, writing sample, or example of previous work (emails, campaigns, landing pages, reports)
 

Nice-to-Haves

Experience with Google Ads, SEO tools, or paid social
Exposure to B2B marketing or lead-generation
Design literacy (Canva, Figma, Adobe)
Interest in fintech, CRM, automation, or product-led growth
 

Do Not Apply If:
 Your background is primarily events, PR, or organic social-only
You have no experience executing digital campaigns
You’re looking for a purely creative/brand role
You’re not comfortable learning automation or analytics tools
You want a large corporate environment — this is fast, hands-on, and high ownership